For 21 years, Tammi Heaton has exemplified a business approach defined by two attributes: being unafraid to embrace new ideas and continually searching for opportunities to gain a competitive edge. Those guiding principles and her leadership as executive VP and COO have earned PrideStaff a place among the largest staffing firms in the US, as well as consistently winning Inavero’s Diamond Award for providing industry-leading client and talent experiences. In 2017, Heaton spearheaded a team that developed “Pharmacist Success Stories,” an ASA Genius Grand Award-winning video campaign highlighting the benefits of working with a profession-specific staffing company. This marked the third time in seven years PrideStaff has earned the top industry marketing award.