Triage Medical Staffing is known for being real and being ready, a reputation that was developed in large part by the efforts of Emilie Wells. As the chief marketing officer at Triage, Wells led the revamp of branding and messaging that gave Triage its straight-talk style and seamless customer experience. Wells’ pursuit of technology advances and automation established a competitive advantage for Triage among staffing firms. As a result of Wells and her team’s efforts, lead volume and revenue have shown consistent growth year over year, and the roster of healthcare professionals on assignment has more than doubled.