Natalia Shuman is senior VP and general manager, EMEA and APAC regions, for Kelly Services. Shuman joined Kelly in 1997 and launched the company’s recruitment business in the Moscow market. She has taken responsibility for managing Kelly’s largest and most complex customer programs across the US, Europe and Asia and led strategic cross-divisional projects with a focus on results and value creation for the customer. In 2011, Shuman moved to Singapore to concentrate on Kelly’s customers and partners in the APAC region. She sits on the boards of Kelly’s recently expanded North Asia joint venture, TS Kelly Asia Pacific, as well as the World Employment Confederation (formerly Ciett).