As senior VP of strategy, Colleen Tiner champions customer-centric innovations such as the Beeline extended workforce platform. Also a prominent advocate for diversity, equity and inclusion in the external workforce, Tiner is the executive sponsor of the Beeline Life Council, which helps to expand Beeline’s ability to attract, develop and retain critical talent by broadening the net to find qualified professionals that more closely represent the communities Beeline serves. In 2021, she played a key role in the acquisition of JoinedUp, which added a new solution to the Beeline portfolio for high-volume shift-based work.